I have just got back from an on-line Workshop hosted by Etsy, and there was news that will impact on EFA and every other Teams members.
Reports of Etsy teams have been in The Storque news recently and knowing how important the Teams are and the focus they bring, it was announced that Etsy is bringing in some rolling changes from Friday for the Street Teams; how they are organised on-line, communicated with and promoted.
Etsy is also spearheading a big initiative to encourage more handmade holiday spending. I can do no more than hint with the world 'Pledge'...... although I am sure more rumours will leak out!
This push to things handmade will be done with partners, as yet unrevealed, over the internet and, (maybe) a press campaign. It will be up to all of us to contribute with Etsy Street Teams like Etsy for Animals raising the profile 'off-line' by encouraging our friends and family to 'buy handmade'.
http://team.etsy.com/ The tabs on the Team Etsy page and The Storque are where you will be able to find news this coming Friday, and Etsy see this as a big marketing opportunity for everyone, this means, the EFA store and our own shop windows.
